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Creating a Google AdWords Campaign


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 Course Overview

AdWords is the system that Google uses to help your customers find you when that person searches for a keyword or a keyword phrase that you have registered on your Google AdWords account.

Learning Objectives

  • Define Google AdWords and pay per click.
  • Set up keywords lists and groups.
  • Find tracking and statistical information.
  • Describe conversions from clickthroughs.
  • Decide whether you will write your own ads or enlist help.

Note: This is a self-paced online courses offer flexibility so you can fit course work into your schedule. You have up to 6 months to finish the course.


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